PipeflowEvery building site tells a story.
Every week Pipeflow uses your website to plan posts about build progress, team and projects for Instagram and LinkedIn. You approve.
Today we are pouring the floor slab. A day when everything has to be right, from the weather to the delivery. 🏗️
Example of a text tileWhy it usually gets left undone.
Many sites, no overview
There are photos on every phone in the team, but nobody turns them into posts. So weeks of work stay invisible.
Skilled workers look for you online
Bricklayers, site managers and apprentices do their research online before applying. A construction company with no insights feels unfamiliar.
Trust before the contract
Clients and developers want to see how you work. Regular posts show order, safety and reliability.
Where the topics come from.
From build progress
Excavation, foundations, basement, shell, roof. A project followed over weeks so people can see how a house grows.
From the team
The site manager, the bricklayers, the apprentice on day one, the machines. The people behind every build.
From advising clients
What matters before work starts, why plans change, how an extension works. Answers to real questions.
Three ideas for construction companies.
- 01
Week by week
The same view photographed every week from the same angle. Shows build progress impressively.
Example Same spot, same view, one week later: the ground floor is up. Next week we move on to the ceiling. #buildprogress
- 02
Meet our site manager
A portrait of the site manager on site, with consent. Gives the company a face.
Example He keeps track of everything on site and knows where every brick belongs. Our site manager has been with us for many years and knows every move.
- 03
Reinforcement before the concrete
A close-up of the laid reinforcing steel. Shows what later disappears into the concrete.
Example Before the concrete arrives, every bar is checked. Later you will not see the reinforcement, but it carries the whole building.
How Pipeflow helps.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
FAQ.
Can Pipeflow use photos from the whole team?
Yes, if they are on your website or uploaded. If people are in the photos, Pipeflow asks for consent first.
We have several locations. Does that work?
Pipeflow plans posts for Instagram and LinkedIn from your website. You control which locations or projects appear through approval and through feedback, which Pipeflow learns rules from.
Can certain details always appear in the post?
Yes. You can set required details, and Pipeflow checks before every post goes out that they are included.
What does Pipeflow cost?
Pipeflow is in its pilot phase. You can try it free.