PipeflowShow jewellery with a story.
Every week Pipeflow uses your website to plan posts about wedding rings, remodelling and your workshop for Instagram and LinkedIn, and you approve them.
This is where every piece is made. Today there is a ring on the bench pin that will shine on someone's hand for the first time in a few days.
Example of a text tileWhy it usually gets left undone.
Small pieces, big effort
Photographing and describing jewellery well takes calm. At the workbench, there is often no time for that.
Big chains are louder
Jewellery chains with big advertising are everywhere. A goldsmith only stands out by showing what only they can do.
Trust is everything
Wedding rings or inherited jewellery are all about feelings. Customers want to see beforehand who they are trusting with their pieces.
Where the topics come from.
From the workshop
Sawing, filing, soldering, setting, polishing. The handwork behind every ring and every necklace.
From remodelling
Grandmother's ring becomes a new pendant. Touching stories, with the customer's permission.
From consultations
Ring size, gold or platinum, which stone suits whom, how to care for jewellery. Answers to real questions.
Three ideas for goldsmiths.
- 01
Wedding rings in the making
Two rings at different stages of work. Appeals to couples planning to marry.
Example Two rings, one promise. We are making these wedding rings by hand for a couple getting married in the summer. 💍 #weddingrings
- 02
Measuring ring size properly
A ring sizer with a simple tip. Answers a common question.
Example Fingers are slightly thicker in the evening and in the warmth than in the morning. That is why we prefer to measure ring size twice, at different times.
- 03
Setting a stone
A close-up of a gemstone being set under the magnifier. Shows precision.
Example Millimetre work under the magnifier: the stone has to sit firmly and still catch as much light as possible. #gemstone #craftsmanship
How Pipeflow helps.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
FAQ.
Can Pipeflow use my jewellery photos?
Yes. Pipeflow takes photos from your website or images you upload. For posts without a suitable photo, it can create text tiles in your colours.
Can I show couples' wedding rings?
Ask the couples first. If people are in the photo, Pipeflow asks for consent anyway before the image is used.
Can I prevent certain statements, for example about prices?
Yes. You set words that should never appear, and Pipeflow checks every post for them before publishing.
What does Pipeflow cost?
Pipeflow is in its pilot phase. You can try it free.