Pipeflow

Instagram for goldsmiths.

Twelve ideas for showing jewellery, craftsmanship and the stories behind them in posts.

From an old ring to a new piecePipeflow Goldsmiths

Grandmother's ring no longer fitted, but nobody wanted to give it away. Now it is a pendant that is worn every day. #remodelling #goldsmith

Example of a text tile

12 ideas for goldsmiths.

With ready-made sample text to adapt.

  1. 01

    From an old ring to a new piece

    An inherited ring next to the pendant made from it, with the customer's permission. Touching, and it shows skill.

    Example
    Grandmother's ring no longer fitted, but nobody wanted to give it away. Now it is a pendant that is worn every day. #remodelling #goldsmith
  2. 02

    The workbench in the morning

    The workbench with files, pliers and a half-finished ring. Shows the place where everything is made.

    Example
    This is where every piece is made. Today there is a ring on the bench pin that will shine on someone's hand for the first time in a few days.
  3. 03

    Wedding rings in the making

    Two rings at different stages of work. Appeals to couples planning to marry.

    Example
    Two rings, one promise. We are making these wedding rings by hand for a couple getting married in the summer. 💍 #weddingrings
  4. 04

    Measuring ring size properly

    A ring sizer with a simple tip. Answers a common question.

    Example
    Fingers are slightly thicker in the evening and in the warmth than in the morning. That is why we prefer to measure ring size twice, at different times.
  5. 05

    Setting a stone

    A close-up of a gemstone being set under the magnifier. Shows precision.

    Example
    Millimetre work under the magnifier: the stone has to sit firmly and still catch as much light as possible. #gemstone #craftsmanship
  6. 06

    Gold, silver or platinum

    Three rings made of different metals side by side. Helps with the decision.

    Example
    Yellow gold looks warm, white gold cool, and platinum is especially heavy and robust. Which metal suits you depends on your skin, style and everyday life.
  7. 07

    The necklace has snapped

    A snapped necklace before and after the repair. Shows an everyday service.

    Example
    Your favourite necklace has snapped? No reason to put it away. We solder it so that you can hardly find the spot afterwards.
  8. 08

    An engraving with meaning

    The inside of a ring with an engraving, without real names. Shows a personal touch.

    Example
    A date, a word, a coordinate: an engraving makes a ring truly personal. The inside keeps the secret to itself.
  9. 09

    Caring for jewellery at home

    A bowl with lukewarm water and a soft brush. A useful tip.

    Example
    A little lukewarm water, a drop of washing-up liquid and a soft brush are enough for most rings. For pearls and delicate stones, please ask first. #jewellerycare
  10. 10

    From design to piece of jewellery

    A drawing next to the finished piece. Shows the creative journey.

    Example
    On the left, the first sketch from the consultation, on the right, the finished pendant. In between are many hours of work at the workbench.
  11. 11

    An apprentice at the workbench

    An apprentice sawing or filing, with consent. Appeals to young talent.

    Example
    Her first piece of her own: a simple silver ring, sawn, soldered and polished. Our apprentice showed a lot of patience. #apprenticeship #goldsmith
  12. 12

    What we make from old gold

    A text tile in your colours with options for old jewellery. Brings in enquiries.

    Example
    Old rings, single earrings, necklaces from the drawer: we are happy to make something new from your existing gold and stones. Just drop by with your pieces.

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