Pipeflow

Your nursery, fresh from the greenhouse.

Pipeflow reads your website and plans posts for Instagram and LinkedIn every week with home-grown plants, care tips and seasonal topics. You approve.

Pricking outPipeflow Nursery

Countless tiny seedlings, each one moved by hand. Pricking out takes patience, and it pays off.

Example of a text tile

Why it usually gets left undone.

Home-grown goes unnoticed

You raise plants yourself, but in the feed they look like stock from a wholesaler.

Spring is full speed

When everyone wants plants, you're in the greenhouse and at the sales counter. Posts fall by the wayside.

Knowledge goes unused

Your tips on location, care and varieties are worth their weight in gold, but they only reach people already standing in your shop.

Where the topics come from.

From the greenhouse

Sowing, pricking out, young plants, cuttings, herbs, perennials you propagate yourself.

From consultations

The right plants for the spot, planting a window box properly, watering and feeding, overwintering.

Through the year

Spring sale, Mother's Day, grave planting, All Saints' Day, Advent wreaths, poinsettias.

Three ideas for plant nurseries.

All 12 Instagram ideas · 8 LinkedIn ideas

  1. 01

    Home-grown herbs

    A table full of herb pots. A classic for balconies and kitchens.

    Example
    Basil, thyme, chives and lots more: our herbs are here and ready for your balcony. #Herbs
  2. 02

    Planting a window box properly

    Photo series: compost, planting, watering in. Practical instructions.

    Example
    Drainage at the bottom, good compost, don't plant too close together and water well. That way your window box stays lovely all summer.
  3. 03

    Perennials for insects

    A flowering perennial with a bee. Lots of people want an insect-friendly garden.

    Example
    We grow these perennials ourselves, and bees and bumblebees can't get enough of them.

How Pipeflow helps.

From your website

Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.

With images

Photos from your website, your own photos, AI images or text tiles in your colours.

You approve

Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.

Try it with your websitePilot phase: free to try.

FAQ.

Can Pipeflow know my varieties?

Pipeflow reads your website, the home page and subpages. Varieties that aren't listed there you add to the text before approval.

I want to show photos from the greenhouse. Is that possible?

Yes, upload your own photos or let Pipeflow use photos from your website. You can swap any image before approval.

How often should a plant nursery post?

You choose three times a week, every weekday or daily. In winter you can adjust the rhythm or pause.

What does Pipeflow cost?

Pipeflow is in its pilot phase. You can try it free.