PipeflowYour apiary, buzzing and visible.
Pipeflow reads your website and plans posts for Instagram and LinkedIn every week with a look at your colonies, types of honey and sales dates. You approve.
The first warm days, the first flights. Our colonies have come through the winter well.
Example of a text tileWhy it usually gets left undone.
Bees come first
In season, the colonies set your day. Writing posts just doesn't fit in.
Supermarkets sell honey too
People only find out why your honey is different if you show where it comes from and how it's made.
Careful with claims
There are lots of health promises going around about honey. As a serious beekeeper, you want to stick to the facts.
Where the topics come from.
From the beekeeping year
Spring check, first flights, swarming season, honey harvest, autumn feeding, winter rest.
From the honey room
Extracting, jarring, types of honey and how they taste, why honey sets, wax and candles.
From sales
Selling at the farm gate, markets, gift jars, orders, honey as a corporate gift.
Three ideas for beekeepers.
- 01
Extracting honey
Honey flowing from the extractor. The picture everyone wants to see.
Example Today we're extracting. The first honey of the year is flowing and the whole honey room smells wonderful. #Honey
- 02
Why honey sets
A creamy and a runny honey side by side. Answers a common question.
Example Has your honey gone solid? That's completely natural. Stand it in a warm water bath, not too hot, and it will turn runny again.
- 03
Types of honey compared
Several jars in different colours. Shows the variety.
Example Light and mild or dark and strong? Depending on what's in bloom, every honey tastes different.
How Pipeflow helps.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
FAQ.
Can I write that honey is healthy?
Careful: health claims for food are strictly regulated. You can set words that Pipeflow should never use, and check every text before approval.
I hardly have time for photos. Is my phone enough?
Yes. Upload phone photos or use text tiles in your colours, for example for tips about honey.
Do I need a website?
No. Without a website, a few sentences about your apiary are enough.
What does Pipeflow cost?
Pipeflow is in its pilot phase. You can try it free.