Make IT visible, without the jargon.
Pipeflow plans easy-to-understand posts for Instagram and LinkedIn for your IT business every week, based on your website and with your approval.
A long sentence you can remember is more secure than a short password with special characters. And use a different one for every service.
Example of a text tileWhy it usually gets left undone.
Good IT goes unnoticed
When everything runs smoothly, nobody notices what you do. That is exactly what makes it hard to post about.
Security rules out details
You can't reveal anything about client networks, passwords or incidents. That rules out many topics.
Tickets come first
When a client's printer stops working, the post has to wait. And then it waits for weeks.
Where the topics come from.
From your days with clients
Setting up new workstations, tidying the server cabinet, labelling cables, training staff, always without confidential details.
From your expertise
Secure passwords, backups, spotting phishing, updates, two-factor sign-in, explained simply and close to everyday life.
From your team
Who answers your phone, who goes out to clients, who is in training and how you keep learning.
Three ideas for IT service providers.
- 01
How to spot phishing
Show typical signs of a fake e-mail using an example you made yourself.
Example Urgent, threatening and with a link? Then take a second look. If in doubt, call the sender directly.
- 02
New workstation set up
A photo of a freshly set up workstation, with nothing visible on the screen. Shows that you help on site.
Example New colleague, new workstation. Everything will be set up by Monday so the first day starts without IT worries.
- 03
Backups explained
A tile on why a backup should be kept in a second location.
Example A backup in the same room as the server won't help if there is a fire or a break-in. A copy belongs in a second location.
How Pipeflow helps.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
FAQ.
Does Pipeflow reveal anything about my clients?
Pipeflow only knows your website and what you enter or upload yourself. You approve every post before it is published.
Can I use photos of the server room?
Yes, as your own upload. Make sure no screens, labels or login details can be seen. You can swap any picture before it is posted.
Does Instagram even suit IT?
Yes, if you show people and everyday work. LinkedIn suits expert posts aimed at managing directors. Pipeflow plans for both channels.
What does Pipeflow cost?
Pipeflow is in its pilot phase. You can try it free.
Pipeflow