PipeflowFrom groundbreaking to handover.
Every week Pipeflow plans posts for Instagram and LinkedIn for you as a property developer, based on your website and with your approval.
Building progress: the ground floor is up. Next week we move on to the ceiling. 🏗️
Example of a text tileWhy it usually gets left undone.
It goes quiet between projects
One project gets promoted, then the profile disappears until the next one. Interested buyers lose sight of you.
Building progress gets lost
Something happens on site every week, but nobody photographs it for buyers and interested people.
Required details and promises
In property advertising, the details have to be right. One careless sentence can cause trouble.
Where the topics come from.
From your projects
Plot, groundbreaking, shell, windows, interior fit-out, outdoor areas and flat handover.
From your knowledge
How buying a new-build flat works, custom requests, the construction schedule, energy performance certificates explained in general terms, and the final inspection.
From your network
Architects, construction companies, trade businesses, municipalities and financing partners.
Three ideas for property developers.
- 01
Shell complete
A photo of the finished shell with a thank you to the construction company.
Example The shell is complete! Thank you to everyone who was on site in all weathers.
- 02
Material detail
Show a material from the fittings, such as parquet, tiles or windows.
Example Oak parquet in all living areas. This is how the fittings feel before the furniture arrives.
- 03
The floor plan explained
A floor plan with a short explanation of what makes it practical.
Example An open kitchen, a storage room and a bedroom facing the quiet courtyard. Well thought-out floor plans make everyday life easier.
How Pipeflow helps.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
FAQ.
Can Pipeflow check mandatory information?
Yes. You store your required details and Pipeflow checks before every publication that they are included. Responsibility for correct details stays with you.
Can I use visualisations?
Yes, as your own uploads or from your website. It's best to label visualisations in the text so nobody mistakes them for photos.
Can I rule out certain promises?
Yes. You can store words that should never appear, such as claims about increases in value. Pipeflow checks every post for them.
What does Pipeflow cost?
Pipeflow is in its pilot phase. You can try it free.