Instagram for your physiotherapy practice.
Twelve ideas featuring your practice, team and everyday movement, factual and without promises of cures.
This is what it looks like here before your first session begins. At your first appointment we take our time, so you know what to expect.
Example of a text tile12 ideas for physiotherapists.
With ready-made sample text to adapt.
- 01
The practice before your first session
A photo of the treatment room with a therapy table and towels. Takes away the uncertainty before the first appointment.
Example This is what it looks like here before your first session begins. At your first appointment we take our time, so you know what to expect.
- 02
What to bring to your first session
Checklist: referral, comfortable clothes, towel, reports. A frequent question.
Example For your first session, please bring your referral, any previous reports, comfortable clothes and a towel. We'll sort out the rest together.
- 03
Breaks at the office
A text tile with general ideas for movement breaks at your desk. Clearly marked as an everyday tip.
Example Stand up once an hour, roll your shoulders, take a few steps. Short breaks do you good, but they don't replace treatment.
- 04
A piece of equipment introduced
A photo of a training machine or therapy material and what you use it for.
Example This is our sling table. We use it for various exercises, and at your appointment we'll show you whether it's right for you.
- 05
Meet the team
One portrait per post, with consent and focus area. Helps people choose the right therapist.
Example This is one of our therapists. You'll find her focus areas on our website, so feel free to ask about them when you book.
- 06
Home visits
Explain who can have home visits and how to request one.
Example If you can't come to us, under certain conditions we'll come to you. We'll explain on the phone how this works with your referral.
- 07
Lifting properly in everyday life
General tips on carrying shopping or crates of drinks, as a text tile.
Example Bend your knees when lifting, keep the load close to your body and don't twist. A simple tip for everyday life.
- 08
New to the team
A welcome for new therapists or receptionists.
Example We're delighted to have a new team member. A new colleague is now treating patients here, with appointments available from next week.
- 09
A question from the practice
Answer an organisational question, for example what happens when someone cancels.
Example Can't make your appointment? Please let us know as early as possible, so someone else can have the slot.
- 10
Training as a team
A photo from the training course, described factually. Shows that you keep developing.
Example Our team was on a training course at the weekend. From now on, we're bringing what we learned there into our sessions.
- 11
The training area
A photo of the training area, if you offer equipment-based therapy.
Example In our training area we practise together what you'll later manage on your own. There's room here for small steps and big ones.
- 12
Practice closed
Public holidays, holidays, training as a clear text tile.
Example Our practice will be closed over the public holidays. Your appointments afterwards are of course safe.
Or let Pipeflow plan it for you.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
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