Pipeflow

Instagram for your dental practice, strictly factual.

Twelve ideas that ease anxiety, show the team and still stay within professional rules.

The treatment room before openingPipeflow Dental Practice

This is what it looks like here before the first appointment starts. If you are nervous, tell us when you arrive, we will take our time.

Example of a text tile

12 ideas for dental practices.

With ready-made sample text to adapt.

  1. 01

    The treatment room before opening

    A calm photo of the empty, bright room in the morning. If people already know the room, they come to their appointment more relaxed.

    Example
    This is what it looks like here before the first appointment starts. If you are nervous, tell us when you arrive, we will take our time.
  2. 02

    Who is at reception?

    A portrait of your colleague at reception, with her consent. The voice on the phone gets a face.

    Example
    This is our reception. Every appointment question lands here, and sometimes a little nervousness before treatment too. We look forward to seeing you.
  3. 03

    Brushing properly as a text tile

    Three short brushing tips in your practice colours. Useful, shareable and without any promises.

    Example
    Gently rather than hard, small circles instead of scrubbing, and do not forget the gaps. We are happy to show you more at your next appointment. #toothbrushing
  4. 04

    What happens during a professional clean

    The steps of a professional teeth cleaning, simply explained. Many people do not know what to expect.

    Example
    During a professional clean, we remove plaque and tartar, polish and show you where your brush does not reach. Just ask about it at your next appointment.
  5. 05

    Hygiene you never normally see

    A photo of packaged, sterilised instruments. Shows care, without a single patient.

    Example
    Every instrument is cleaned, sterilised and packaged after treatment. You never see it, but it happens at every appointment.
  6. 06

    A child's first visit

    Tips for parents on how the first appointment can go well. Parents search for exactly this before booking.

    Example
    The first visit to the dentist can be relaxed. Here, your child can ride up and down in the chair and look at everything first, before we look in their mouth.
  7. 07

    Toothache at the weekend

    A text tile showing where to find the emergency dental service. Practical and often saved.

    Example
    Toothache does not keep to opening hours. At weekends the emergency dental service can help, and you will find the link on our website.
  8. 08

    New to the team

    A short welcome for a new colleague, with a photo and consent.

    Example
    Our team has grown. A new colleague has joined us as a dental nurse, so feel free to say hello at your next visit.
  9. 09

    A question from the consultation room

    A question you hear often, answered factually. For example, why gums bleed when brushing.

    Example
    Do your gums often bleed when you brush? Mention it at your next appointment and we will take a look together.
  10. 10

    Step-free access to the practice

    Entrance, lift and waiting area in the picture. An important note for older people and parents with prams.

    Example
    You can reach our practice without any steps, and there is room in the waiting area for prams and walkers.
  11. 11

    Practice closed, cover available

    A text tile about holidays or training, with a note on who is covering. Saves you phone calls.

    Example
    Our practice will soon be closed for a few days. Who is covering for us and when we are back is on our website.
  12. 12

    A glimpse into training

    A photo of the team at a training course. Shows that you keep developing, without showing off.

    Example
    Today our team is back at school ourselves. For us, training is just as much part of the job as treatment.

Or let Pipeflow plan it for you.

From your website

Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.

With images

Photos from your website, your own photos, AI images or text tiles in your colours.

You approve

Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.

Try it with your websitePilot phase: free to try.