PipeflowYour electrical shop, clearly explained.
Pipeflow reads your website and plans posts for Instagram and LinkedIn every week with appliance tips, service and advice. You approve.
Deliver, connect, explain and take the old appliance away. That's how your new washing machine arrives at your home.
Example of a text tileWhy it usually gets left undone.
Price comparisons online
Online, people only search by price. That you deliver, connect, explain and repair doesn't show up there.
Technology needs explaining
Your customers have lots of questions about appliances, but you don't have time to write the answers up as posts as well.
Service gets overlooked
Repairs, installation and taking old appliances away are strong selling points that hardly anyone knows about.
Where the topics come from.
From consultations
Which washing machine for which household, setting up a TV properly, understanding energy use, loading the dishwasher properly.
From our services
Delivery and installation, repair instead of buying new, taking the old appliance away, showing customers how things work.
Through the year
A big sporting event on TV, moving house, Christmas presents, spring cleaning, heatwaves and fans.
Three ideas for electrical retailers.
- 01
Loading the dishwasher properly
Photo of a well-loaded dishwasher as a quick tip. Often saved.
Example Plates facing inwards, glasses on top, nothing blocking the spray arms. That way your dishes come out clean the first time.
- 02
Setting up your TV properly
A TV showing the picture mode menu. Many people use the factory setting, which doesn't suit the living room.
Example Is your TV picture too harsh? Often a different picture mode is all it takes. Pop in and we'll show you where to find it.
- 03
The energy label explained
Text tile on what the energy label says. Helps with the buying decision.
Example What does the energy label actually tell you? We're happy to explain it calmly before you decide.
How Pipeflow helps.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
FAQ.
Does Pipeflow know my current offers?
Only if they're on your website or you write them into the post before approval. It doesn't connect to till or stock systems.
Can I use manufacturer names?
That's up to you. You can set words that should never appear, and Pipeflow checks this before every post goes live.
Who answers technical questions in the comments?
You do. Pipeflow plans and writes posts but doesn't reply to comments or messages.
What does Pipeflow cost?
Pipeflow is in its pilot phase. You can try it free.