PipeflowFine food people want to see and taste.
Every week, Pipeflow turns your specialities, gift hampers and tastings into posts for Instagram and LinkedIn that you only need to approve.
Olive oil is best tasted on its own: one sip, draw in some air, taste. Good oil tickles the throat slightly, and that is a good sign.
Example of a text tileWhy it usually gets left undone.
Special products need stories
An olive oil or an aged cheese sells through its origin and flavour. On the shelf alone, it tells nobody anything.
Missed gift occasions
Christmas, Mother's Day, company anniversaries: people who are not reminded of your gift hampers in time buy elsewhere.
Advice is your advantage
You can order anything online, but you cannot taste it. Show that people can try and ask with you.
Where the topics come from.
From your range
Cheese, ham, olive oils, vinegars, pasta, spices, antipasti, chocolate and wines.
From your consultations
Which cheese goes with which wine, how to taste olive oil, recipe ideas and storage tips.
From your occasions
Gift hampers, corporate gifts, tasting evenings, new arrivals and seasonal specialities.
Three ideas for delicatessens.
- 01
Cheese and wine
A cheese paired with a matching wine, with the reason why.
Example A strong blue cheese and a sweet wine: this pairing surprises many people, and that is exactly why we love it.
- 02
Gift hamper in the making
A photo of a gift hamper being packed. A reminder of gift occasions.
Example Every gift hamper is packed by hand, matched to the occasion and the person receiving it. Just tell us who it is for. 🎁
- 03
Just arrived
A new product photographed up close, with one sentence about its origin.
Example New here: marinated artichokes from a small artisan producer. Perfect as a starter or on bread with a little olive oil.
How Pipeflow helps.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.
FAQ.
Can Pipeflow promote my gift hampers?
Yes. Pipeflow uses your website, photos and details. You see every post in advance and can edit it, for example to add prices.
I also sell wine. Is there anything I need to watch out for?
Show enjoyment and origin, not quantity. You can set words that should never appear, and required details that Pipeflow checks before every post goes live.
Does Pipeflow connect to my online shop?
No. Pipeflow reads your website, but it is not connected to shop or till systems.
What does Pipeflow cost?
Pipeflow is in its pilot phase. You can try it free.