Pipeflow

Parents see how you work.

Pipeflow plans posts for Instagram and LinkedIn for your childcare setting every week, with care around photos of children and with your approval.

The gardenPipeflow Childcare

Our raised bed is bearing its first fruit. The children planted everything themselves and water it every day.

Example of a text tile

Why it usually gets left undone.

Photos of children are tricky

Children may not be shown without their parents' consent. That is why many settings post nothing at all.

The daily routine allows no break

When you look after children, you have no hand free for posts. By the evening the energy is gone.

Skilled staff are scarce

Finding new colleagues is hard. A lively profile shows how good it is to work with you.

Where the topics come from.

From your daily routine

The craft table, garden, sandpit, morning circle, breakfast and lunch, movement and outings, shown without recognisable children.

From your year

Settling in, the lantern festival, carnival, the summer party, getting ready for school and enrolment periods.

From your team

Early years educators, assistants, kitchen staff and management, plus training and open positions.

Three ideas for childcare.

All 12 Instagram ideas · 8 LinkedIn ideas

  1. 01

    Lunchtime

    A photo of the food or the menu, with one sentence about the kitchen.

    Example
    Today we had vegetable lasagne. We cook fresh here every day.
  2. 02

    Settling in

    Explain how settling in works at your setting. It takes away parents' worries.

    Example
    During settling in, the child sets the pace. Parents stay for as long as it takes.
  3. 03

    Meet the team

    Portrait of a member of staff with a personal sentence, with consent.

    Example
    She has worked in the nursery for many years and says: the little ones show you every day how exciting the world is.

How Pipeflow helps.

From your website

Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.

With images

Photos from your website, your own photos, AI images or text tiles in your colours.

You approve

Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.

Try it with your websitePilot phase: free to try.

FAQ.

How do I handle photos of children?

It's best to show hands, crafts, rooms and toys instead of faces. For photos with people, Pipeflow asks about consent, and nothing goes out without your approval.

Can I use Pipeflow for recruiting?

Yes. Posts about your team, the way you work and open positions work well on LinkedIn and Instagram.

Can certain words be avoided?

Yes. You can store words that should never appear. Pipeflow checks every post for them before it is published.

What does Pipeflow cost?

Pipeflow is in its pilot phase. You can try it free.