PipeflowInstagram ideas for concept stores.
Twelve post ideas that tell the story of your selection and your brands.
This ceramic ware is made in a small workshop, and every piece is a little different. That's exactly why we brought it into our store.
Example of a text tile12 ideas for concept stores.
With ready-made sample text to adapt.
- 01
Brand portrait
A product and one sentence about the brand's story. Shows why you stock it.
Example This ceramic ware is made in a small workshop, and every piece is a little different. That's exactly why we brought it into our store.
- 02
A still life from the store
Three products from different areas arranged in one picture. Shows your eye.
Example A vase, a notebook, a candle: three things that happen to go together perfectly. That's how our selection comes about. #ConceptStore
- 03
Favourite piece of the week
A product the team loves right now. A personal recommendation.
Example Our favourite piece of the week. We had to stop ourselves from taking it home.
- 04
Just arrived
The new delivery on the table, half unpacked. Sparks curiosity.
Example New pieces have arrived and are waiting to be discovered. Come in and have a browse.
- 05
A gift for someone who has everything
A selection of unusual gift ideas. Answers a common question.
Example A gift for someone who already has everything? We have a few ideas you won't find on every corner. 🎁
- 06
A look inside a brand's workshop
A photo from a label's studio, with permission. Shows the craft behind the products.
Example This is how the bags on our shelves are made. A visit to the workshop behind the label.
- 07
Announce a pop-up
A table with products from a guest brand. Events bring people into the store.
Example A guest brand is coming to visit us soon. Meet the people behind the products in person.
- 08
Redecorating
The store in the middle of a makeover. Shows there's always something new.
Example All new: we've rearranged, redecorated and put things together in new ways. Come and see how it looks now.
- 09
Know your materials
A close-up of linen, ceramics or wood with one sentence on how to care for it.
Example Linen gets softer with every wash. A material that ages with you.
- 10
Colour of the season
Products grouped in one colour. Full of atmosphere and easy to do.
Example This season we're seeing olive green everywhere. Here's our selection in that colour.
- 11
Question for the community
Two products and the question of which one people like.
Example Left or right, which would you choose? Tell us in the comments.
- 12
How we choose
A table with samples and notes. Shows your selection process.
Example Before anything comes into our store, it sits here on the table and gets discussed at length. Not everything makes it onto the shelf.
Or let Pipeflow plan it for you.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.