PipeflowInstagram ideas for online shops.
Twelve post ideas that show who's behind your shop.
This is where every order is packed by hand before it sets off to you. It was a busy day at our packing table. 📦
Example of a text tile12 ideas for online shops.
With ready-made sample text to adapt.
- 01
The packing table
Your packing table with parcels, tissue paper and cards. Shows that real people do the packing.
Example This is where every order is packed by hand before it sets off to you. It was a busy day at our packing table. 📦
- 02
The product in everyday life
A product in real use instead of against a white background. Helps people picture it.
Example This is what it looks like in our everyday life, not in a photo studio. That's exactly what we designed it for.
- 03
What it's made of
Close-up of materials or ingredients. Answers the question about quality.
Example Before a product goes into our shop, we know exactly what it's made of. Feel free to ask us if you'd like to know more.
- 04
Unpacking a sample delivery
The first delivery of a new product, freshly opened. Builds anticipation.
Example The samples for our new product have arrived, and honestly, we're a little excited. More soon.
- 05
Last shipping date before the holidays
Text tile with a note on the order deadline. Concrete and useful.
Example So your gift arrives on time, it's best to order early. You'll find our last shipping date before the holidays in the shop.
- 06
Who's behind it
A photo of you or the team at work. People buy from people.
Example Behind this shop there's no corporation, just a small team that packs parcels and answers emails every day. We're glad you're here.
- 07
Care or usage tip
A text tile on how to use or care for a product properly. Cuts down on questions.
Example How to enjoy it for a long time: a quick explanation of how to care for your product. Save it for later.
- 08
Ask about favourite products
Several products side by side and the question of which one people like best.
Example Which product from our shop do you like using most? We're curious.
- 09
Photo shoot behind the scenes
Chaos at the photo shoot. Likeable and honest.
Example This is how our product photos are made: with lots of light, even more tape and a great deal of patience.
- 10
Plastic-free packaging
Only if it's true: show your packaging and what it's made of.
Example We pack so that as little as possible ends up in the bin. Paper instead of plastic film wherever we can.
- 11
New in the shop
The new product in a clear shot. A classic that always works.
Example New in the shop and already our favourite. Take a look while every variant is still available. #NewIn
- 12
From idea to product
A sketch or first prototype next to the finished product. Shows the development.
Example On the left the first sketch, on the right the finished product. In between: lots of attempts and plenty of feedback.
Or let Pipeflow plan it for you.
From your website
Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.
With images
Photos from your website, your own photos, AI images or text tiles in your colours.
You approve
Nothing goes out until you approve it. You can edit, ask for a rewrite or pause at any time.