PipeflowShow your product, team and values.
Eight ideas that help your software company reach customers, partners and skilled professionals on LinkedIn.
Many of our customers entered data twice, once in our software and once in a spreadsheet. That is why there is now a direct export. A small improvement, noticeably less duplicate work.
Example of a text tile8 ideas for software companies.
More factual than Instagram, with sample text.
- 01
Why we built this feature
Explain the problem behind a new feature, not just the feature itself.
Example Many of our customers entered data twice, once in our software and once in a spreadsheet. That is why there is now a direct export. A small improvement, noticeably less duplicate work.
- 02
How we prioritise
Give insight into how you decide what gets developed next.
Example We get more requests than we can deliver. So for every suggestion we ask: how many customers does this help, and how often in their daily work? That simple question shapes our planning.
- 03
How to introduce software successfully
Share experience of why software roll-outs at customers fail or succeed.
Example Software rarely fails because of the technology, but because of the roll-out. If a business names one person in charge and plans time for training, the start usually goes smoothly. That is why we always support this step in person.
- 04
Job ad: development
Describe tasks, ways of working and the team openly.
Example We are looking for a developer for our core product. With us you work close to customers and see what your work is used for. Short lines of communication, clear responsibility, no big corporation.
- 05
Onboarding new colleagues
Show what the first weeks with you look like. Helps with recruiting.
Example The first weeks with us are planned: every new person gets a buddy, spends time in support and ships a first small change early on. That way you get to know the product and the customers at the same time.
- 06
Data protection made clear
Explain factually where data is stored and how you handle it, using only details that are true.
Example A common question in first meetings: where is our data stored? We answer it openly and in writing before a contract is signed. Trust starts with clear answers.
- 07
Introducing a partnership
Introduce a sales or integration partner and what customers get out of it.
Example For on-site roll-outs we work with partners in several regions. They know our software and the businesses in their area. That way customers get help that doesn't just happen on the phone.
- 08
Looking back on a year
Summarise what you shipped and learned during the year, without made-up figures.
Example Our year in review: new export features, a reworked calendar and a bigger support team. We learned the most from conversations with our customers. Thank you for every piece of honest feedback.
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