Pipeflow

Instagram ideas for your food truck.

Twelve post ideas for food trucks, from the weekly schedule to the house-recipe sauce.

Where we are this weekPipeflow Food Truck

Our weekly schedule is here: Monday at the market, Wednesday on the business park, Friday by the sports ground. Come by, we look forward to seeing you! #foodtruck #streetfood

Example of a text tile

12 ideas for food trucks.

With ready-made sample text to adapt.

  1. 01

    Where we are this week

    A text tile in your colours with this week's locations. The most important post for regulars.

    Example
    Our weekly schedule is here: Monday at the market, Wednesday on the business park, Friday by the sports ground. Come by, we look forward to seeing you! #foodtruck #streetfood
  2. 02

    Dish of the week

    A photo of the special held in front of the truck. Changing dishes bring regulars back.

    Example
    This week only: pulled pork sandwich with coleslaw and homemade barbecue sauce. When it is gone, it is gone.
  3. 03

    Our sauce

    A close-up of the homemade sauce. The detail customers come back for.

    Example
    The secret is the sauce. We make it ourselves every morning, and we never give away the recipe.
  4. 04

    The truck from outside

    A photo of the truck on site with people queueing, with consent or from behind.

    Example
    Lunchtime on the business park, and the queue is getting longer. Do not worry, we are quick.
  5. 05

    Vegetarian from the truck

    Show a meat-free option. Groups often decide based on the vegetarian choice.

    Example
    Full and happy without meat: our halloumi wrap with grilled vegetables has become a favourite with many customers.
  6. 06

    Morning prep

    A photo of chopping and prepping in the kitchen. Shows that everything is made fresh.

    Example
    Before the truck sets off, we chop, marinate and prepare. For us, fresh means made new every morning.
  7. 07

    Festival season

    A photo of the truck at a fair or festival. Shows that you can be booked for events.

    Example
    Festival season has started. This weekend we are right in the middle of it, with extra portions and good spirits. ☀️
  8. 08

    A food truck for your party

    A photo of the truck at a wedding or company party, without recognisable guests or with consent.

    Example
    Wedding, birthday or company party: we bring the truck to you. You look after the guests, we look after the food.
  9. 09

    Who is in the truck?

    A portrait of the team in the truck, with consent. Faces make the truck personal.

    Example
    Two people, one truck and a lot of love for food. When you order from us, we cook it for you personally.
  10. 10

    Ingredients from the market

    A photo of shopping at a farm or the weekly market.

    Example
    We buy salad and vegetables at the weekly market, straight from the farmers. You can taste it in every bite.
  11. 11

    Change in the weather

    A short note on whether you are still there in bad weather. Avoids disappointment.

    Example
    Raining? We are still there, with a canopy and hot food. Only in a storm do we stay at home, and we will tell you here.
  12. 12

    Winter season

    A note on what you do in winter: a break, a Christmas market or catering.

    Example
    In winter you will find us at Christmas markets and parties. And if you miss us, you can book us for your celebration.

Or let Pipeflow plan it for you.

From your website

Pipeflow reads what you offer and plans posts from it. No website? A few sentences about your business are enough.

With images

Photos from your website, your own photos, AI images or text tiles in your colours.

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