PipeflowInstagram ideas through the wine year.
Twelve post ideas for wineries, from pruning to tasting.
The first leaves are out. The new wine year starts now, and we're hoping for a frost-free spring. 🌱
Example of a text tile12 ideas for wineries.
With ready-made sample text to adapt.
- 01
The first buds
A close-up of the first green shoots on the vine. The start of the new wine year.
Example The first leaves are out. The new wine year starts now, and we're hoping for a frost-free spring. 🌱
- 02
Hand-picked
Hands, secateurs, a crate full of grapes. Hand-picking is a strong image of quality.
Example We pick by hand. Every bunch that goes into the crate has been checked first. #harvest #wine
- 03
In the fermentation cellar
A photo of the fermenting must in the tank or barrel. It shows what happens after the harvest.
Example The cellar is bubbling. Grape juice is turning into wine right now, and we taste it every day to see how it's developing.
- 04
The soil makes the wine
A photo of the soil in the vineyard, such as loess, limestone or slate. Explain why it matters.
Example Why does the same wine from two sites taste so different? The soil makes the difference. Our loess gives the wine freshness and fruit.
- 05
Which wine with which food?
A food pairing for one of your wines. Very practical for customers.
Example Our white wine goes particularly well with fish, white meat and dishes with fresh herbs. Try it with your next Sunday lunch.
- 06
Tasting at the winery
A photo of the glasses on the tasting table. It invites people to visit.
Example Come and taste, ask questions, find your favourite wine: with us a tasting is possible at any time if you let us know in advance.
- 07
The new label
Show a new label and briefly explain the idea behind it.
Example New label, same wine. We thought for a long time about how to show where it comes from and decided on a drawing of our vineyard.
- 08
Bottling
The bottling line or the freshly filled bottles. A moment the whole year works towards.
Example Bottling day. What began in the vineyard and matured in the cellar is now going into the bottle.
- 09
Wine gift box
A gift box with several bottles. Especially popular before Christmas.
Example Still looking for a present? We put together our wine boxes to suit you, with a personal card if you like.
- 10
Pruning in winter
A photo in the wintry vineyard with secateurs. It shows the work nobody sees.
Example Cold fingers, clear air: while pruning, we're already deciding how much each vine will bear in autumn.
- 11
How should I store wine?
A short tip on temperature, light and storing bottles lying down.
Example Wine likes it dark, cool and still. Bottles with natural corks are best stored lying down so the cork doesn't dry out.
- 12
The family at the winery
A photo of the winemaking family or the team, with consent. People make the wine.
Example There are people behind every bottle. Several generations work together here, in the vineyard, the cellar and the shop.
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